The workplace revolution has arrived.

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It all adds up.

Culture by the numbers.

Measure your culture—and translate it into real business results and resilience.

Businesses run on feelings.

The problem? Feelings can be hard to measure.

Culture+ Counter changes that. Just think about it for a second. The way your employees approach their projects. Whether teams dive into—or shy away from—collaboration. Those customer interactions with your client-facing employees. These sentiments add up, and they make a real impact on your bottom line.


Doing culture differently.

KPI, meet KBI.

We use Key Behavior Indicators (KBI) to help you get in front of potentially negative outcomes before they happen.

Revisit your goals.

Culture+ Counter works with your company’s unique objectives and measures data against them.

Flexibility counts.

Culture+ Counter works with any org structure and most IT sytsems, like active directories.

We’re never done.

Culture+ Counter is always growing, with new features being added regularly to improve insights.

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What’s it like?

A TI-85 for culture.

Remember your first graphing calculator? We never forgot ours—the way it could take a seemingly impossible challenge and churn out calculations, just like that. Welp, we baked that same idea into Culture+ Counter.

We do all the math, so your path to a more informed culture effort is simple.




We hit the ground running with a culture survey for individual team members. Each response gives us a better sense of where your current culture stands.


We provide insights based on Softway’s unique culture change philosophy. Our focus on Key Behavior Indicators (KBI) allows us to identify potential culture threats before they set in.


From building a culture change strategy to creating full-scale campaigns, our team of experts can help you get the most from your Culture+ Counter insights.

Features & Benefits of Culture Counter

Intuitive dashboard.

Get a big-picture view of your culture efforts in a single glance.


Access for every level.

Provides company-wide or team-focused data, depending on credentials.


Progress, measured.

Delivers measurable outcomes to your culture goals and commitments.

A system that works for you.

Uses industry-standard Net Promoter Score (NPS) metrics, making it compatible with other systems.

Start with behaviors.

Culture+ Counter aligns with Softway’s focus on behaviors, building a culture of love, and creating business resilience.

Custom-tailored for success.

We’re ready to make Culture+ Counter work for you. Reach out today to learn more.

“You can’t use an old map to explore a new world.”

— Albert Einstein

Culture+ Counter puts numbers to the existing sentiments inside your business, so you can help your teams prosper.

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Give it a try.

Know where your culture stands—and start growing.